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Are you struggling to measure the effectiveness of your internal communications? You're not alone. The measurement gap is a well-known and challenging problem, with many organizations struggling to identify the right indicators and obtain comprehensive data. A recent survey conducted by Haiilo and the Gallagher Employee Communication team highlights just how much time and effort is being spent on measurement, and the challenges that come with it. While 96.9% of respondents believe measurement is personally important, many still struggle to report on it formally. Read more

When teams are scattered across office buildings, countries, and home offices, having a connected workforce isn't just an advantage--it's a necessity. With such diversity in work locations, the challenge arises: how can organizations cultivate a cohesive, engaged, and collaborative team? The solution lies in global communication strategies that resonate and unite. Join Regan Zuege, Internal Communications Lead at Silicon Labs, as she unveils five transformative communication strategies that she leverages to engage her globally dispersed workforce. Here's a glimpse of what you'll learn: Tech-Enhanced Collaboration: Harnessing the power of modern tools to build bridges and foster real-time collaboration Human Connections: Strategies to amplify genuine interactions and camaraderie in a digital workplace Unified Communication Approach: Streamline channels and workflows to ensure clarity, efficiency, and engagement across dispersed teams Register now to transform your communication approach and unite your global team! Three Session Takeaways: How to embrace technology for collaboration Promote genuine interactions in a digital world Optimize and streamline communications channels for clarity and engagement across global teams Read more

In today's fast-paced corporate landscape, internal communications teams play a critical role in connecting, aligning, and engaging employees. Yet IC professionals face a two-fold challenge in demonstrating their value: executing impactful strategies and quantifying their impact on company success. Join Simpplr and Audacity for an insightful webinar that will empower you to elevate your internal communications game and prove your impact to decision-makers and stakeholders. This event will delve into the core questions that internal communicators often face: ● What metrics to measure for results-oriented leadership ● How to create a data-driven decision environment ● Where to get started for success Don't miss this opportunity to gain knowledge and tools necessary to unlock the full potential of your internal communications efforts and make a compelling case for your team's contribution to your organization's success. Join us for an engaging discussion, expert insights, and much more! Three Session Takeaways: ● Key Metrics for IC Success: Learn which metrics best measure the impact of internal communications efforts and strategies ● Data-Driven Decision Making: Discover how to base strategic IC decisions on solid data and analytics ● Optimizing IC Strategies: Get actionable steps to enhance your internal communication efforts and demonstrate their value. Read more

World Conference 2023 Spotlight Session Duo, a sassy and fiercely loyal owl, has landed countless viral TikToks by riffing off of trending audio clips. Whether it’s fan-girling over Dua Lipa or getting in trouble with Legal, Duo has stolen the hearts of gen-Z and #brandtok. Hear from the brains behind language-learning platform Duolingo’s TikTok account, Zaria Parvez about the entertainment-first account. We'll take a peek into how Duolingo implemented a test-and-learn approach, empowered Gen-Z talent to take the reigns, and flipped the script on traditional marketing. Read more

World Conference 2023 Spotlight Session You can have the best business strategy, product or mission in the world, but without effective communication, it means nothing. Communication is a strategic weapon that can align employees, engage shareholders and influence consumers. Explore the deep impact communicators have and how we can make our seat at the table count in this spotlight panel session moderated by Eleanor Hawkins. Read more

Ann Wylie, Wylie Communications Inc. People who use ChatGPT to write messages get the job done 59% faster than those who don’t, according to a study by MIT researchers Shakked Noy and Whitney Zhang. (And some of these folks had never used ChatGPT before, so that includes learning-curve time.) Plus, those who used AI in writing produced better messages. Writers sco­red 4.5 on a 1 to 7 quality scale with ChatGPT, 3.8 without it. So how do you get an 18% boost in quality in less than half the time with AI? In this session, you will learn how to: Three Session Takeaways: Research articles and blog posts with ChatGPT Craft creative story elements with ChatGPT Boost readability with ChatGPT Read more